by Soni Malik, Michelle Wicmandy | Apr 9, 2026 | Industry & Technical Publications
As refinery operations become more integrated and data-intensive, maintaining accurate digital twins has become increasingly difficult. Model drift—driven by feed variability, equipment changes, and data quality issues—can erode optimisation performance, increase...
by Michelle Wicmandy | Mar 2, 2026 | Featured Articles
Sustainability rarely fails in the executive suite because leaders oppose it. More often, it fails because sustainability information never enters the decisions that determine risk, capital allocation or performance. The issue is less about sustainability itself and...
by Michelle Wicmandy | Feb 4, 2026 | Featured Articles
Organizations are no longer limited by access to customer signals. They are limited by how quickly they can act before the moment passes. Operationalizing real-time insight is less like following a fixed route and more like navigation. Conditions change constantly....
by Michelle Wicmandy | Jan 29, 2026 | Featured Articles
Contact centers have always been at the forefront of new tech. Their position in the customer experience universe is now being influenced by the defining transition point for AI. For the past two years, organizations have experimented with AI through...
by Michelle Wicmandy | Jan 27, 2026 | Books & Academic Contributions
Welcome to WordPress. This is your first post. Edit or delete it, then start writing!
