Michelle Wicmandy - DBA
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Sustainability Isn’t Failing – Communication Is

Sustainability Isn’t Failing – Communication Is

by Michelle Wicmandy | Mar 2, 2026 | Featured Articles

Sustainability rarely fails in the executive suite because leaders oppose it. More often, it fails because sustainability information never enters the decisions that determine risk, capital allocation or performance. The issue is less about sustainability itself and...
Real-Time Customer Signals Demand Real-Time Steering

Real-Time Customer Signals Demand Real-Time Steering

by Michelle Wicmandy | Feb 4, 2026 | Featured Articles

Organizations are no longer limited by access to customer signals. They are limited by how quickly they can act before the moment passes. Operationalizing real-time insight is less like following a fixed route and more like navigation. Conditions change constantly....
Listening Is the New Customer Data Strategy

Listening Is the New Customer Data Strategy

by Michelle Wicmandy | Jan 29, 2026 | Featured Articles

Contact centers have always been at the forefront of new tech. Their position in the customer experience universe is now being influenced by the defining transition point for AI. For the past two years, organizations have experimented with AI through...
Time for a Reboot How We Measure Customer Success

Time for a Reboot How We Measure Customer Success

by Michelle Wicmandy | Dec 20, 2025 | Featured Articles

For decades, customer service was treated as a cost to be minimized — a department that existed to fix problems rather than fuel progress. But in today’s connected economy, every customer interaction carries insight. Each question, complaint or compliment adds energy...
Customer Data Whispers, AI Answers: A New Playbook for 2026

Customer Data Whispers, AI Answers: A New Playbook for 2026

by Michelle Wicmandy | Dec 12, 2025 | Featured Articles

Every December, dashboards stack up like holiday books — full of margin swings, supply clues, customer behavior and churn signals— waiting to be opened. The data existed and now it can speak back. Teams no longer scan dashboards at year-end. They ask new questions:...
The Leadership Language Of Sustainability: Why Trust Starts With Words And Ends In Action

The Leadership Language Of Sustainability: Why Trust Starts With Words And Ends In Action

by Michelle Wicmandy | Dec 3, 2025 | Featured Articles

Trust has become the defining currency of modern leadership. Nowhere is that more true than in sustainability. According to Edelman’s 2025 Trust Barometer, business remains the world’s most trusted institution. That trust gives companies a unique opportunity...
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