Michelle Wicmandy - DBA
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AI-driven autonomy cuts energy use, emissions, and operator burden

AI-driven autonomy cuts energy use, emissions, and operator burden

by Jagadesh Donepudi, Michelle Wicmandy, Nitin Soni, Hiroaki Kanokogi | Sep 19, 2025 | Industry & Technical Publications

As refineries face increasing complexity, ageing control systems, and growing sustainability pressures, traditional control methods are struggling to keep pace. Static models and manual tuning often fall short in dynamic, non-linear environments, limiting both...
The Customer Retention Pipeline: How to Seal Leaks and Keep Loyalty Flowing

The Customer Retention Pipeline: How to Seal Leaks and Keep Loyalty Flowing

by Michelle Wicmandy | Sep 11, 2025 | Featured Articles

For more than a decade, cheap capital shaped how companies pursued growth. In the ZIRP years, an era when central banks set interest rates near-zero, many companies poured budget into acquisition because speed was rewarded over efficiency. But the flood has ended....
Digital twin corrosion monitoring for CDU overhead systems

Digital twin corrosion monitoring for CDU overhead systems

by Jagadesh Donepudi, Michelle Wicmandy, Ashok Pathak | Jul 19, 2025 | Industry & Technical Publications

Refineries are operating in a more complex and variable environment, where flexibility introduces new forms of risk. As crude slates expand, traditional methods of assessing compatibility struggle to keep pace. This article explores how thermodynamic modeling enables...
The Downstream Debate – Decarbonising Hydrocarbon Processing

The Downstream Debate – Decarbonising Hydrocarbon Processing

by Andrew McMullan, Michelle Wicmandy | Apr 23, 2025 | Industry & Technical Publications

Decarbonisation in refining is becoming an operational, economic, and systems-integration challenge that requires refiners to connect strategy with execution. This article explores how refiners can deploy an integrated decarbonisation toolset that combines process...
Thermodynamic solution for evaluating crude compatibility

Thermodynamic solution for evaluating crude compatibility

by Asok Tharanivasan, Michelle Wicmandy | Apr 19, 2025 | Industry & Technical Publications

As global crude oil demand continues to rise, refiners are increasingly turning to opportunity crudes to optimize margins and maintain flexibility. While economically attractive, these crudes introduce significant variability in composition and behavior—making crude...
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